(MEDORA, ND) – The Theodore Roosevelt Medora Foundation (TRMF) announced today that the Medora Musical saw a 14% increase in attendance during the week of July 4– with nearly 8,700 attendees at the Show during the popular holiday travel week, July 1-7.
“It’s exciting to see these types of attendance increases.” commented TRMF Marketing Director, Justin Fisk. “Fourth of July Week is always a big week in Medora – with parades and the fireworks display and the overall patriotic theme of the Show – folks really enjoy Medora this time of the year.”
“It helped that the Fourth was on a Friday this year, and that the weather was great all week. However, in talking with guests around town we also feel we are seeing the positive affect of increased population in Western North Dakota, as well as a lot of excitement to see our three North Dakotan Burning Hills Singers perform in this, our 50th Edition of the Medora Musical.”
TRMF also announced that, with one third of the season complete, Medora Musical attendance is up 5% year-to-date over 2013 – which ended with a 9% increase in attendance over 2012. As of this report, over 27,000 people have attended the 2014 Medora Musical.
Attendance is expected to continue its rise as North Dakota moves into its peak summer tourist season.